Strategic Agency Partnerships — Rhode Island's Only Search-Only Specialist

Your information is confidential and will never be sold or shared.

You deliver exceptional design. OSL brings decades of dedicated search visibility to protect and grow that work.

The best client outcomes happen when specialists work together. A great architect partners with a great structural engineer. A great attorney refers to a great accountant. Neither is a shortcut. It is just how excellent work gets done.

The same is true for Search. You bring exceptional design, development, PR, or strategy to your clients. OSL brings nearly 30 years of dedicated search visibility expertise, including SEO, AI optimization for platforms like ChatGPT and Gemini, local search, technical SEO, and PPC. I operate as the only agency in Rhode Island focused on this discipline and nothing else.

When your clients ask about SEO or AI search optimization, you can say yes with complete confidence because OSL is behind it. That is not outsourcing. That is what specialization looks like.

If you are already doing SEO for your clients and quietly wish you were not, this is the cleaner path you have been looking for.

Your Client Relationships Remain Yours

You have spent years building trust with your clients. Bringing in a partner is a reflection on you, and I take that seriously.

Every OSL partner account is personally overseen by me, Chris Sheehy. I am a 2025 Rhode Island Tech10 Award Winner, an SEO instructor at RISD, and a current advisor at New England Tech University. I have been doing this work since 1997, before Google launched, before social media existed, and long before AI entered the search conversation.

What that means for your clients is strategy grounded in real-world experience across dozens of industries. There are no shortcuts, no penalties, and no black-hat tactics.

You stay the face of the relationship. OSL works in the background and is visible only if you want us to be. There is no secondary team. The person you vet is the person who does the work. When you bring OSL in, you are raising the standard.

One more thing worth saying plainly is that OSL has never poached a partner's client. Your relationships stay yours. That is not a policy. It is how I built this practice.

Who This Works Best For

  • Web developers and designers who didn’t start their business to do SEO - but do it because clients expect it

  • Agencies tired of inconsistent SEO results

  • Consultants who want a trusted technical partner

  • Teams who want to say “yes” to SEO without building it internally

  • Firms that want a consistent single point of contact - with no churn of account managers

Two Ways to Partner With OSL

1️⃣The Referral Partner

Best for web designers, developers, IT firms, PR agencies, freelancers, business consultants, and any professional whose clients ask about SEO or AI search optimization.

Make the introduction, and OSL handles strategy, execution, reporting, and results. Your client gets dedicated search expertise, and you get to focus entirely on the work you are known for.

  • Effort required: Simple introduction

  • Involvement: As much or as little as you want

2️⃣Agency Partner Integration

Best for web design agencies, marketing firms, and full-service shops that want to offer best-in-class search visibility as part of their own offering.

OSL becomes your dedicated search team. I operate in the background as your silent partner. You deliver best-in-class visibility under your brand, maintaining your preferred agency structure.

  • Deliverables: Fully brandable with your name and presentation

  • OSL's role: Complete SEO, AIO, local, technical, and content delivery

How It Works

  1. We have a 20-minute call where you tell me about your clients and what they have been asking for. I will tell you honestly whether OSL is a fit.

  2. I set you up with referral or white-label terms in writing without long contracts or hidden fine print.

  3. When the moment comes, you make the intro. Every conversation OSL has with your client starts with their business goals, where they want to go, what growth looks like for them, and what search visibility could realistically contribute to that. It is forward-looking, P&L-focused, and always a reflection of the standard you set by making the introduction in the first place

Proactive Value for Your Past Clients

The search landscape has evolved dramatically with the introduction of AI platforms like ChatGPT, Gemini, and Google's AI Overviews. Websites built even two years ago were simply not structured for this new reality. Reaching out to past clients to discuss this visibility gap positions you as a forward-thinking advisor. I can help you facilitate those conversations with a complimentary visibility review.

Revisiting Past Conversations

When clients previously passed on SEO, they were not saying no to growth. They were saying no to a conversation that did not connect with their business goals at that time. OSL focuses entirely on future growth and aligns search visibility directly with their P&L. By bringing OSL to the table, you give them a chance to see what is truly possible.

Seamless Capabilities for Your Agency

Add dedicated search expertise to your agency without the overhead of new hires or tools. You instantly gain a specialist on call to provide:

🔧Foundation

Start the search conversation with confidence:

✓ Technical SEO

✓ Competitive Audits

✓ Core Web Vitals Optimization

✓ Analytics Configuration.

🚀Growth

Recurring monthly services:

✓ Managed SEO & AIO (Search Everywhere Optimization)

✓ Strategic Content

✓ Local SEO

✓ PPC Ads Management.

🛡️Protect

Long-term search health and client retention:

✓ Ongoing Maintenance

✓ P&L-focused Reporting

✓ Strategy Reviews

✓ Continuous Kaizen-based auditing

FAQ

  • Not at all. If a client mentions flat leads or asks about AI search, simply make the introduction. I handle the strategy, execution, and reporting.

  • This is a perfect opportunity. The search ecosystem has changed entirely. I can perform a no-commitment visibility review to help you start that conversation as a proactive advisor to your client.

  • It means ensuring their brand is visible in AI platforms like ChatGPT and Google's AI Overviews, not just traditional search results. It is a critical visibility gap we can close together.

  • I am happy to provide an honest assessment. If there are gaps, especially regarding technical foundations or AI search, we will discuss how to safely fill them.

  • Never. Your client relationships are strictly yours. I operate entirely in the background or alongside you, depending on your exact preference.

  • National platforms often rely on automated templates and junior analysts. With OSL, you partner directly with the founder of a specialized studio. Your clients receive bespoke, expert-level strategy.

Ready to explore how I can support your agency?

Start the Conversation →

Your clients came to you because you are great at what you do. Adding OSL to the mix means they also get a search specialist equally committed to their success.

If a client mentions search visibility in your next meeting, you can have an answer and a specialist ready to back it up. Let's make sure you do.

Schedule a quick call with me to explore how we can align our strengths.